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The UX Perspective
Our Learnings, Thoughts and Insights


"The Planning Fallacy" in UX Research and Design Projects
The planning fallacy  refers to our tendency to underestimate the time, effort, and resources required to complete a task. Overview In...
Sep 7, 20244 min read
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First Click Testing in UX can Pave the Way to Product Success?
First Click Testing is a usability testing method that focuses on the very first action users take when presented with a user interface...
Mar 13, 20244 min read
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Implementing Color Theory in Product Design: A Guide to User-Centric Color Choices
Color is a powerful tool in a product designer's arsenal. It can evoke different emotions, guide user attention, reduce cognitive load,...
Mar 13, 20243 min read
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