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UX Research & UI Design
The UX Perspective
Our Learnings, Thoughts and Insights
Jul 27, 20233 min read
Enhancing User Experiences with Mental Models in UX Design
"Mental models are subjective and differ between individuals. They are based on a combination of past and present experiences,...
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Jul 22, 202310 min read
The term "Hooked Model" in Psychology: How UX Designers Can Harness Its Power!
The Hooked Model offers a valuable framework for UX designers to create products that capture user's attention and foster long-term...
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Jul 14, 202310 min read
What is the “placebo effect"? How can designers use it in their design?
The placebo effect is typically associated with psychology and related medical treatments, its principles can be applied in User...
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